Trade Shows | Chuva Group

CHUVA group presents The Front Line Of Trade Show Training™

The Front Line Of Trade Show Training™ provides “PreShow™” training and “ShowSite™ programs to help organizations make the most of their trade show dollars.

Companies spend millions of dollars in developing, marketing and producing booths at trade shows; however, the most overlooked and KEY elements to the success of its outcome are the very ones that interact with the customers, their sales and staff members.

Clients do not buy or communicate with collateral, advertisements, and the actual booth space. They communicate and buy from people. Then, why do so many companies avoid such critical training for those who can be a distinct liability? Let CHUVA group help to ensure that your sales team and staff be an asset in the success of your trade show efforts.

PreShow™ Training

In A Split Second™
Attendees make decisions in a split decision in how they are going to communicate with your team members. This program will help align your staff’s image and presence with your tradeshow marketing efforts. From perception to dress to image positioning, your team will be prepared for any business situation.

Dining/Entertainment Management: The Art of Doing Business™
Dining and Entertaining clients provide a special opportunity to showcase your services and products. If your team members do not have a strategic approach, then your company dollars are wasted. To help ensure a return on your investment, this workshop will ensure that how they converse, conduct themselves and communicate with others will provide the perfect selling environment.

Creating Remarkable Events-Event Staff Coaching™
While image, perception, presence, and entertaining is part of the sales process, it is critical for your team to understand their role in your success and maximizing their effectiveness of the trade show cycle. This training program will complete your teams’ preparedness by coaching your staff toward understanding engaging prospects, qualifying, securing agreement and disengaging the prospect.

ShowSite™ Programs

A process to help build and maintain relationships…

CHUVA group’s ShowSite™ programs not only play a critical role in drawing attendees to your booth, but they provide an excellent PreShow™ marketing campaign. The Programs were created with your audience in mind and are not only extremely effective in creating qualified leads, but will also provide a valuable business tool for your clients to use for years to come.

Programs:

1. Perception IDentity™
2. Color Profile
3. The Duo Demand
4. Eyes On Video
5. Body Metrics
6. Face Facts